With new designer ranges arriving continuously throughout summer Arrowtown’s boutique store Ikon is a fashion destination.

“The store is revamped for the summer season with new looks from some of the world’s most successful fashion brands like Ksubi, MINPINK, C&M, Coop, Diesel, Amuse Society, Scotch&Soda, Superdry, Maison Scotch, Oneteaspoon, Rue Stiic, Charlie Holiday and Assembly Label,” says executive director Sophie Gibbs. “Our curated selection of leading brands is Ikon’s point of difference and why we have such a significant following.”

Scotch & Soda’s new Jacquard single breasted blazer is versatile to be worn for formal occasions or to be paired with jeans for a smart casual look. Matching pant available.

A 70s classic with a twist, these Otra Alix sunglasses are an updated version of the traditional flat tops, featuring a rounded aviator shape and full framing for timeless styling.

The Assembly Label’s Boy Short is a take on stonewash denim cut-offs. These high-waisted shorts are designed with a raw hem that creates a relaxed, vintage-inspired vibe for an effortless beach outfit.

We love the new Stolen Girlfriends Love Claw earrings and necklace crafted with high-polish sterling silver and set with a Blue Lace Agate stone. The ‘Love Claw’ concept is about love and protection with each natural stone presenting unique hues.

The Mollini CAZALI are gladiator inspired leather slides with a subtle treaded platform for a casual chic summer time. Now at IKON.