Central Otago specialist bike company Bike It Now! has built a solid link across Central Otago bike trails with its three stores in Clyde, Cromwell and Wanaka providing professional service, bike rentals and self-guided tours and shuttles for tourists and the local biking community.

The brand was established in Clyde ten years ago by co-owners Kathryn Fletcher (Fletch), Lisa Joyce and Duncan Randall who say each season sees more people choosing Central Otago has their ultimate bike destination.

“It’s been an extremely busy summer for bike tours across Central Otago and autumn is also very active with lots of visitors including international travellers keen to bike the local trails,” says Fletch.

“We have had many happy customers touring the region with our company and demand for bike servicing and the purchase of new bikes from our specialist bike shops is growing rapidly.”

Bike it Now! is aligned with top brands such as Specialized, Scott, Avanti, Merida and Sinch bikes and professional staff provide expertise and guidance for a range of e-bike purchases.

“We pride ourselves on being one of the first to champion e-bikes and have built a strong reputation with these bike brands,” she says. “We like to provide personalised service and create a real team experience instore whether people are investing in a new bike, doing a multi-day tour, renting an e-bike or simply booking a shuttle.”

A range of customised day and multi-day bike tours can be booked in advance with Bike It Now! for people wanting to experience the world-class cycle trails across the region.

 “The new Lake Dunstan Trail has exceeded all expectations and our daily shuttle service linking Cromwell and Clyde and other shuttles to the Roxburgh River and Clutha Gold trails are always busy as are our e-bike rentals,” says Fletch.

“It’s important to plan and book well in advance for our bike rentals, shuttles and tours as Central Otago is becoming the leading cycle destination for New Zealand and Australia.”

Bookings for bike rentals, shuttle services and tours can be made online www.bikeitnow.co.nz