Distinctive holiday homes in Queenstown and Arrowtown , ranging from luxury historic cottages to lakefront penthouses, are being marketed to Southern Lakes holidaymakers by the aptly named Relaxaway Holiday Homes.
The holiday home management service, which has been operating for the past eight years has more than 70 premium Queenstown and Arrowtown properties on its books.
As its name implies the company makes the rental process easy and stress free for both homeowners and holidaymakers and Relaxaway business manager, Jenny Parkes, says the company has become the go to for local homeowners, being Queenstown based and providing a quality, professional service.
“Our team are all locals who live and breathe Queenstown. We are passionate about what we do and want to ensure our properties are performing to a high level and generating great returns for our owners. Similarly, we want to facilitate a full service for visitors to Queenstown who want to stay in the comfort of a private holiday home or apartment. We also arrange private chefs and plan activities so guests can make the most of their stay.”
She says Relaxaway is constantly looking for new homes to add to its portfolio.
“With thousands of Southern Lakes holiday homes unoccupied throughout the year, the service is an ideal solution for tackling the much-publicised accommodation shortage and allows homeowners to generate income when their property is not in use. This includes local residents who might only be on holiday for a few weeks at peak times.”
The company looks after promotion and property maintenance as well as booking management.
“Relaxaway’s online booking system has a strong web presence and we implement tactical marketing strategies to generate bookings,” says Jenny. “The Relaxaway portfolio is also accessed via all major accommodation booking portals including Airbnb, Booking.com, Expedia, HomeAway, Trip Advisor, Holiday Houses and other global channels.”
“Using a channel manager, we are able to seamlessly market on multiple booking portals without the risk of double bookings. We are also very proactive with tariff and season management, constantly monitoring and adjusting rates and occupancy levels to ensure our owners are achieving maximum occupancy and returns.”